Transform into the voice of your customers

Did you know that prospects, B2B and B2C, are obsessing over 5 topics when looking into a product/service?
In this seminar the first Certified They Ask, You Answer guide in The Netherlands, Danielle Navas-Brandt will lead you through the Big 5.

She will explain how by addressing these main five questions and concerns you can generate more qualified leads for any business. This content can also be used by sales professionals in what is called ‘Assignment Selling’.

They Ask, You Answer is a Business Strategy that rallies your organisation around your ideal customer. Much more than just affecting sales and marketing, They Ask, You Answer is a business philosophy that transforms your culture.

The event is open to Harvard Business School alumni and students plus entrepreneur, CEO, CCO, CMO who are interested in the subject. It is free of charge and there will be plenty of time to network afterwards.



October 14th, 2022 3:00 PM – 6:00 PM (GMT+01:00)


Opmaat vergaderen Baarnsche Dijk 4 3741 LR Baarn


Free of charge. We will have dinner together afterwards. That will have to be paid for yourself.


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